Tag: measurability


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Ok, We Admit It, We Were Worried. Sara, our owner, began to realize, in mid-2019 that something wasn’t right. We have always been the kind of marketing agency that values the look and feel of a brand. We know imagery and design are essential factors in achieving goals. However, we insist that there must be an equal focus on data and measurability. Stats, insights and analytics prove value and confirm (or not) that marketing campaigns and ideas actually ‘work’. We pride ourselves on educating our clients about measurability, and as such, we......

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